Privacy policy

Privacy Policy

Effective Date: October 22, 2026

Last Updated: October 22, 2026

At Pexloria, we respect your privacy and are committed to handling your personal information responsibly. This Privacy Policy explains how we collect, use, disclose, store, and protect information when you visit our website, browse our products, place an order, or contact our customer support team.

This Privacy Policy applies to https://pexloria.com/ and the services provided through our online store.

Pexloria is owned and operated by HONG KONG ZHUO YUE TONG DA INTERNATIONAL TRADE LIMITED. In this policy, "Pexloria," "we," "us," and "our" refer to the brand and its operating company.

1. Information We Collect

We may collect different types of information depending on how you interact with our website and services.

1.1 Information You Provide

When you place an order, contact us, subscribe to communications, or otherwise interact with our store, we may collect information such as:

  • Name and contact information, including email address and telephone number.
  • Billing and shipping addresses.
  • Order details, purchased products, quantities, prices, and order history.
  • Information you provide when contacting customer support.
  • Information you voluntarily submit through website forms or other available features.
  • Communication preferences and marketing subscription choices.

1.2 Payment Information

Payments are processed through the payment methods and service providers available at checkout.

Depending on the payment method, transaction-related information may include payment status, transaction identifiers, billing details, and other information needed to process or verify a payment.

Payment card details may be collected and processed by the relevant payment service provider. The information available to us depends on the payment service and its configuration.

Please do not send full payment card numbers, card security codes, or account passwords through ordinary customer support emails.

1.3 Information Collected Automatically

When you visit our website, certain information may be collected automatically through server logs, cookies, pixels, scripts, and similar technologies, subject to your privacy choices and applicable law.

This information may include:

  • IP address and general network information.
  • Browser type, device type, operating system, and technical settings.
  • Pages visited, products viewed, and referring website information.
  • Date, time, and duration of website visits.
  • Interactions with website features, shopping carts, and checkout pages.
  • Cookie identifiers and other online identifiers, where applicable.
  • Interactions with advertisements and related marketing content.

The information collected depends on the technologies enabled, your device and browser settings, your consent choices, and the applicable services in use.

2. How We Use Your Information

We may use collected information for the following purposes:

  • To process, confirm, and fulfill customer orders.
  • To arrange shipping, delivery, returns, and refunds.
  • To process payments and address transaction-related issues.
  • To respond to customer questions and provide support.
  • To maintain, operate, and improve our website and services.
  • To understand product browsing and shopping interactions.
  • To measure advertising performance and campaign effectiveness.
  • To support advertising attribution and relevant advertising, where permitted.
  • To detect, investigate, and prevent fraud or unauthorized activity.
  • To maintain business records and meet applicable legal obligations.
  • To communicate important order, service, or policy updates.
  • To carry out other purposes disclosed when information is collected.

We use personal information only for purposes that are appropriate to the circumstances of collection and permitted by applicable law. Where required, we obtain consent before processing information for the relevant purpose.

3. Shopify and Online Store Services

Our online store operates on Shopify, which provides the e-commerce infrastructure used to display products, manage shopping carts, support checkout, and process orders.

Information submitted through our store may be processed by Shopify and relevant service providers to enable these functions, maintain website security, and support order fulfillment.

The information handled by these services depends on the features we use and the actions you take on our website.

Shopify and its relevant service providers may process information under their own privacy terms and applicable contractual arrangements.

4. Payment Processing

When you make a purchase, your payment is handled through the payment method or payment service provider selected at checkout.

We may receive transaction confirmations, payment status, transaction references, and other information needed to manage your order.

Payment service providers may independently collect and process information in accordance with their own privacy policies, security procedures, and legal obligations.

We do not intentionally request full payment card details through ordinary email or customer support communications.

5. Cookies and Similar Technologies

We may use cookies, pixels, scripts, tags, and similar technologies to support website functionality, remember preferences, understand website usage, measure advertising performance, and provide advertising-related services.

Depending on the technology and its purpose, these tools may collect information such as online identifiers, browser and device information, pages visited, shopping interactions, and advertising-related events.

Some technologies are necessary for core website functions, such as maintaining a shopping cart or supporting checkout. Other technologies may be used for analytics, personalization, or advertising.

Where required by applicable law, non-essential tracking technologies are subject to consent requirements. We provide a cookie banner or comparable privacy control to communicate relevant information and allow users to manage their choices.

You may revisit your available cookie and privacy preferences through the privacy controls provided on our website. You may also be able to restrict certain cookies through your browser settings, although doing so may affect some website functions.

Clearing browser cookies or using a different browser or device may affect the recognition of previous privacy choices. Where required, we will respect applicable consent withdrawals and opt-out signals.

6. Advertising and AppLovin

We use AppLovin as a third-party advertising service provider in connection with advertising and related services on our website. AppLovin may collect or receive information through the advertising technologies and integrations enabled on our store.

Depending on the integration, configured events, your interactions with our website, and your privacy choices, information collected or shared with AppLovin may include:

  • IP address and general network information.
  • Browser, device, and technical information.
  • Online identifiers and advertising-related identifiers, where applicable.
  • Website browsing events, such as product views and searches.
  • Shopping events, such as adding products to a cart and starting checkout.
  • Purchase events and transaction-related information used for advertising measurement.
  • Interactions with advertisements and advertising partners.
  • Contact or location-related fields, such as email address, telephone number, city, or country, where provided to and processed through a configured integration.

Not every category of information is necessarily collected during every visit. The information processed depends on the specific AppLovin services enabled, the integration configuration, the events implemented, and applicable privacy permissions and choices.

AppLovin may use information for purposes such as:

  • Delivering and supporting advertising services.
  • Measuring advertising effectiveness and campaign performance.
  • Attributing website activity or purchases to advertising campaigns.
  • Supporting relevant or interest-based advertising, where permitted.
  • Improving advertising services and related technologies.
  • Detecting fraud, abuse, or invalid advertising activity.

We may disclose relevant information to AppLovin through configured pixels, cookies, scripts, APIs, or other integrations. The information disclosed is subject to the relevant integration settings, the purposes for which it is processed, and applicable privacy requirements.

We do not intend to transmit sensitive personal information to AppLovin through advertising integrations. Advertising integrations should be configured to prevent the disclosure of sensitive information and other data that must not be shared under applicable requirements.

Where required by applicable law, we provide notice and obtain valid consent before relevant advertising technologies collect, use, or share personal information. We also provide privacy controls and respect applicable consent withdrawals, opt-out rights, and recognized privacy signals.

Depending on applicable privacy laws and the technologies used, certain disclosures to advertising partners may be treated as sharing, targeted advertising, or similar activities under those laws. Where applicable, we provide the required choices and honor valid opt-out requests.

For more information about AppLovin’s collection and use of your information visit: https://legal.applovin.com/privacy

7. How We Share Information

We may disclose relevant information to the following categories of recipients when necessary for the purposes described in this Privacy Policy:

  • Shopify: To operate our online store, support checkout, manage orders, and provide related services.
  • Payment service providers: To process payments, verify transactions, and address payment-related issues.
  • Shipping and fulfillment providers: To prepare, dispatch, track, and deliver orders and manage returns.
  • AppLovin and advertising service providers: To support advertising, attribution, measurement, and related services as described in Section 6.
  • Technical and customer support providers: To maintain website functionality, provide support, and resolve technical issues.
  • Professional advisers and authorities: Where disclosure is reasonably necessary to comply with applicable law, respond to lawful requests, protect rights, or address fraud and security concerns.
  • Business transaction participants: Where information must be reviewed or transferred in connection with a merger, acquisition, restructuring, or sale of business assets, subject to applicable requirements.

We do not authorize service providers to use personal information made available to them for purposes that are inconsistent with their applicable agreements and the services they provide.

We do not sell personal information in exchange for money. However, certain disclosures to advertising partners may be treated as a sale, sharing, or targeted advertising under some privacy laws. Where applicable, we provide the legally required notices and opt-out choices.

8. Marketing Communications

If you subscribe to marketing communications, we may use your contact information to send promotional messages about our products, offers, or store updates, subject to applicable law and your preferences.

You may unsubscribe from marketing emails using the unsubscribe mechanism included in the message, where available. You may also contact us to update your communication preferences.

Even if you opt out of promotional messages, we may still send non-promotional communications needed to manage your orders, respond to your requests, or provide important service updates.

9. Legal Grounds for Processing

Where applicable law requires a legal basis for processing personal information, the basis may depend on the purpose and circumstances of the processing.

Depending on the relevant activity and applicable law, we may process information to fulfill a contract with you, comply with legal obligations, pursue legitimate business interests that do not override your rights, or act on your consent where consent is required.

Where processing relies on consent, you may withdraw that consent through the relevant privacy controls or by contacting us, subject to applicable law. Withdrawal does not affect the lawfulness of processing carried out before withdrawal.

10. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, subject to applicable legal requirements.

Retention periods may depend on factors such as:

  • The need to fulfill orders and provide customer support.
  • Accounting, tax, and recordkeeping obligations.
  • The resolution of disputes, returns, refunds, or payment issues.
  • Security, fraud prevention, and the enforcement of agreements.
  • Applicable retention requirements and legal limitations.

Information processed through cookies, advertising technologies, or third-party services may be retained according to the applicable service settings and the relevant provider's retention practices.

When personal information is no longer required, we will take reasonable steps to delete it, anonymize it, or otherwise handle it in accordance with applicable requirements.

11. Data Security

We use reasonable technical, organizational, and administrative measures designed to protect personal information against unauthorized access, disclosure, alteration, loss, or misuse.

These measures may include access controls, security procedures, and the use of service providers that support secure order processing and website operations.

No method of transmitting or storing information can be guaranteed to be completely secure. We therefore cannot guarantee absolute security, but we take reasonable steps to protect the information handled through our business.

12. Your Privacy Rights and Choices

Depending on your location and applicable law, you may have rights concerning your personal information, including:

  • Requesting access to personal information we hold about you.
  • Requesting correction of inaccurate or incomplete information.
  • Requesting deletion of certain personal information.
  • Requesting information about how personal information is processed or disclosed.
  • Withdrawing consent where processing relies on consent.
  • Opting out of certain targeted advertising, sharing, or similar processing where applicable.
  • Objecting to certain processing or requesting restrictions where such rights apply.
  • Exercising applicable rights through an authorized representative, where permitted.

To submit a privacy request, please contact us using the contact details provided below. We may need to verify your identity or request additional information before responding.

You can manage cookie and advertising preferences through the privacy controls available on our website. Where required, we respect applicable opt-out signals and consent changes.

Certain rights may be subject to legal exceptions or conditions. We will respond to requests in accordance with applicable law.

13. International Data Transfers

Our business and the service providers supporting our website may operate in different countries or regions.

As a result, personal information may be processed or stored outside the country or region in which it was collected, including in locations where Shopify, payment providers, shipping providers, or advertising service providers operate.

Where applicable law requires safeguards for international transfers, we will take reasonable steps to use appropriate safeguards and contractual arrangements.

14. Children's Privacy

Our website is intended for general consumer shopping and is not directed to children where their use would be restricted by applicable law.

We do not knowingly collect personal information from children in circumstances where such collection is prohibited or requires authorization that has not been obtained.

If you believe that a child has provided personal information to us inappropriately, please contact us so that we can review the situation and take appropriate action.

We do not intend to provide children's personal information to AppLovin through our advertising integrations. Our advertising technologies must be configured and used in accordance with applicable age-related privacy requirements and the relevant AppLovin policies.

15. Third-Party Websites and Services

Our website may contain links to third-party websites or services, including payment services, shipping resources, and external privacy information.

These third parties may have their own privacy policies, terms, and data handling practices. We encourage you to review their policies before providing information directly to them.

This Privacy Policy does not govern websites or services that we do not operate. Their handling of personal information is subject to their own applicable policies and requirements.

16. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our business operations, website features, advertising integrations, service providers, or applicable legal requirements.

When we make changes, we will publish the revised policy on this page and update the "Last Updated" date above. Where required, we will provide additional notice or obtain consent before implementing changes that require it.

We encourage you to review this page periodically to remain informed about how we handle personal information.

17. Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or need assistance with personal information related to an order, please contact us.

Email: [email protected]

Phone: +852 6472 8359

Business Information

Pexloria is owned and operated by HONG KONG ZHUO YUE TONG DA INTERNATIONAL TRADE LIMITED.

  • Brand Name: Pexloria
  • Legal Company Name: HONG KONG ZHUO YUE TONG DA INTERNATIONAL TRADE LIMITED
  • Owner / Representative: Wang Zhongyan
  • Official Website: https://pexloria.com/
  • Business Address: ROOM 1009 10/F FRONT BLOCK MING SANG INDUSTRIAL BUILDING 19 HING YIP STREET KWUN TONG KL
  • Customer Support Email: [email protected]
  • Customer Support Phone: +852 6472 8359